I am driven and passionate about
making exquisitely designed clothes that inspire and instill confidence in those who wear them.
Each piece from the collection is distinctive because to the thought, effort, and attention
to detail that went into its creation.You need a strong ambition and persistence to succeed in any role.
My education in interior architecture led me to a career in fashion design.
Despite earning my bachelor's degree in architecture, I have always wanted to
establish my empire. It's fascinating what my certification with regards to design
meant for my manifestations. As a designer of men's clothing, the use of
symmetry and straight lines has really helped me understand and visualise my vision.
What is the most important skill for a for a stylist for men?
Artistic ability and creativity.
The most important skill for a fashion designer or any artist is a natural talent. You want your art to be recognizable and distinguishable.
I received my bachelor's degree in interior architecture at the prestigious and renowned design school, Essted, Then I moved to Dubai and studied fashion design
at the most sought after internationally known fashion school, FAD Institute. This
enabled me to launch Edd Nemri.
In your opinion, what are the most critical aspects of the for a stylist?
Good Fashion Sense
Understanding Body & Face Shapes
Understanding how the industry works
Going beyond the trends.
Tell us about your latest project?
I believe that we're constantly growing and evolving each day. So today I will be better than I was yesterday and tomorrow I'll be better than I was today. I’m working on extending the brand , adding a line of accessories and a line of skincare. It
will be launched very soon !.
What makes you a good leader fashion stylist for your brand?
What makes my brand distinct is the fact that I'm the designer behind the brand so it's my vision. I don't think I'd be able to hire a designer as the outcome wouldn't necessarily be the same. I do everything from the sketch, threading the bobbin to sewing the label inside the piece. When someone buys a piece from my collection, they're essentially buying a piece of me.
To be on trend with fashion today you must have?
Social media is a huge contributor to how I stay up to date on fashion trends and global runway shows. I bookmark the style section in fashion publications when I feel inspired by a certain quote, new release and story.
What inspires you most in your work?
I'm inspired by straight lines, geometry, and angles because I was formerly an architect. When I start working with a certain fabric, I can imagine the full outfit just by holding the cloth. I'm also inspired by nature, as evidenced by the way I garnish my blazers with stones and gems in the shape of my characteristic scorpion.
What motivates you in your achievements?
Success is what motivates me to do a good job. Knowing the fact that my hard work and perseverance will help me achieve greater professional success is what keeps me going.
I’m hungry for success .
Which fashion brand have vou collaborated with?
I did work with prestigious fashion brands before when I started my journey in fashion as international model for 10 years. Also through my social media platforms since I have a high audience , I collaborate with Many brands (Dior / Valentino/ creed / Givenchy / Borsalino) also other types of collaborations with car brands ( Mercedes ) , hotels( Five hotel, palazzo versace..)
How did you motivate your staff during previous projects?
I Encourage them to ask questions. Have meaningful conversations with them and try to find out what inspires them, particularly in relation to their roles. This should help everyone to get together and understanding what motivates each other and work together as a team.
What are you most proud of in your career so far?
I’m a polyvalent person and I’m a big lover of business.What makes me proud in my career that I succeed managing different businesses together ,on the side of my fashion brand I’m leading a successful real estate career selling high end properties , also I have launched few months back a holiday homes company called Zeyarah vacation homes covering Dubai most iconic destinations which is responsible for all aspects of the vacation rental business, including property acquisition, property management, interior design, marketing, customer service, and financial management.
Why did you decide to start a business in this industry?
Fashion is part of my life that I can not live without , I was raised in the fashion industry between events , fashion shows , celebrities , since my mother have a leading modelling agency and clothing brand back to my country. So I grow up seeing the beauty of this industry and this part of my life did influence me a lot to decide my future career.
How did you get your idea or concept for the business?
the signature scorpion, this is the Eddy Nemri staple. I love my horoscope and I'm a Scorpio, so each piece reflects a piece of me in different ways. The Scorpion symbolizes mystery, uniqueness and customization this is translated through each piece. You'll notice it's never embellished and encrusted the same way - the silhouette is the same, however the stonework is different. This is something that depicts the fact that they're many phases and styles of myself. Those who wear my designs may not know each other, but they recognize each other. And no matter where we are in the world, we are drawn together by a belief in self-expression.
What talent are you most proud of?
Having a creative mind and vision.
What are your career aspirations within the company?
I want to look back on my career and be proud of the work, and be proud that I tried everything
Do you work locally or nationally?
I work locally and nationally and I’m dreaming to see my brands in all the countries all over the world.
What's your suggestion for achieving business growth, quickly?
To succeed in business, you need to be flexible and have good planning and organizational
skills. To grow your business, you must keep good records, adopt successful strategies, and
provide excellent customer service. You should expect to devote more time to your business than you might give to an employer, and prepare to make sacrifices.
Take your time and plan out all the necessary steps to succeed.
What methods do you use to promote your business?
I’m promoting my business basically through social media , celebrities and events
A few words about our magazine?
You have a great content and inspiring success stories that can influence and help many readers specially the ones who have the passion to get into the entrepreneurial world.
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